What a website costs
in Brisbane in 2026.
People usually arrive at this question in one of three states. They have three quotes that cannot be compared because no two of them describe the same job. They are paying a builder subscription that has quietly crept up for years. Or they have a site that used to bring in work and now does not, and nobody has told them why. Here is the whole price list, and the honest version of what moves it.
Every figure on this page is in Australian dollars and includes GST, so the number you read is the number you pay. These are our published prices rather than a special.
The short answer.
A business website in Brisbane sits between $1,399 and $2,899 to build, plus a care plan from $69 a month that hosts it and keeps it updated. Fixing a site you already own runs from $199 to $1,299 depending on what is wrong with it. Once the enquiries arrive fine and the follow-up is what fails, we scope an automation before suggesting a bigger website. Catalogue agents start from $349 to set up, then from $89 a month, per agent where suitable. All figures include GST.
What moves the number.
Five things, in roughly the order they matter. Any quote you are comparing should be explicit about all five, and it is worth checking whether it is.
How many pages
Five pages covers a business with one clear service. Eight gives every service its own page instead of a paragraph. Ten or more is for businesses where the site is the main way work arrives. Page count is the single biggest driver, and it is the one worth pinning down before you compare two quotes.
Who writes the words
If your content exists, a build moves quickly. If it does not, somebody has to write it, and the honest question is who. We write and source what is missing as part of the build, and full copywriting for every page on a large site is quoted separately rather than absorbed silently.
What it has to connect to
A contact form is standard. A booking calendar, a quoting tool, an invoicing system or a payment gateway each add real work, because they have to be wired up and tested rather than linked to. This is where two quotes for the same page count diverge.
What the enquiry becomes
A site that publishes information costs one thing. A site whose form has to collect the whole job so your booking calendar, your quoting tool or an AI agent can act on it costs more, because the form is doing the first part of your admin. It changes the questions the form asks, and it is the point where an agent on the follow-up starts to pay for itself.
What keeps it alive afterwards
Hosting, the domain, the SSL certificate, security, uptime monitoring and your updates. That is the care plan, and it is not optional while the site is running. The rate steps down the longer the term, and the first month is free on every Essentials, Growth and Pro plan.
The ladder, in full.
| What you are buying | Price | What it covers |
|---|---|---|
| Image and visual review | $199 one-off | Images fixed plus a visual pass on a site you already own |
| SEO, AEO and GEO setup, site up to about 10 pages | $899 one-off | The full search and AI visibility foundation |
| Whole-site fix, site up to about 10 pages | $1,049 one-off | The SEO, AEO and GEO setup plus the image and visual review, bought as one job |
| Small-site rebuild, site up to about 8 pages | $1,299 one-off | Your existing site rebuilt and handed over, with the full search and AI pass |
| SEO, AEO and GEO setup, 11 to 40 pages | $1,299 one-off | The same foundation across a bigger site |
| SEO, AEO and GEO plan | $899 setup, then $349 a month | Two pages optimised every month, month to month, no lock-in |
| Advanced Local SEO Campaign | $849 a month | The full local search campaign |
| Content programme | $999 a month | Eight articles a month on your site, checked before they publish; no setup fee, three months minimum, then month to month |
| Essentials website | $1,399 setup, then care from $69 a month | Up to 5 pages |
| Growth website | $1,799 setup, then care from $99 a month | Up to 8 pages, Google Business Profile, Analytics, reviews, blog |
| Pro website | $2,899 setup, then care from $129 a month | Ten pages or more, the full lead engine |
| Online store | $1,899 setup, then from $299 a month | Store set up and your catalogue imported; large or unusual catalogues are quoted on the catalogue itself |
| Catalogue AI agent | from $349 setup, then from $89 a month, per agent | Automation scoped to your tools. The AI receptionist is priced separately, below. |
| AI receptionist, Front Desk (launching soon) | $999 setup, then $1,299 a month | 3,000 call minutes a month included, then 49c a minute |
| AI receptionist, Overflow (launching soon) | $299 setup, then $599 a month | 750 call minutes a month included, then 49c a minute |
| Care plan rates | $69 to $189 a month | They step down with the term. Essentials $69, $79, $89 and $99 on 24, 12 and 6 months and month to month; Growth $99, $109, $119 and $129; Pro $129, $149, $169 and $189. The first month of care is free on every Essentials, Growth and Pro plan. |
| Care Plus | $599 a month | Three hours of work included each month, month to month, cancel any time |
Australian dollars, GST included, so each figure is the total. We do not publish invented statistics or client counts anywhere on this site, and that includes this page.
What each rung actually buys.
A fix, when the site is fine
Sometimes the site is sound and the problem is that nothing can read it. The $899 setup, on a site up to about ten pages, sorts titles, structured data, sitemap, crawler access and the rest, and the SEO, AEO and GEO page sets out what each of those involves and where the monthly options start. Add the image and visual review and the pair is the $1,049 whole-site fix.
A rebuild, when it is not
The $1,299 small-site rebuild takes a site up to about eight pages, rebuilds it with the full search and AI pass, and hands it over for you to own. Host it with us or with anyone you like.
A build, when it has to sell
Essentials, Growth or Pro, hand-built around the one action you want a visitor to take, then a care plan that hosts it and makes your updates. Growth is the one we recommend most often, and the page-by-page inclusions for all three are published in full.
A follow-up workflow, when the site is not the bottleneck
When enquiries arrive fine and the follow-up is what fails, the quote that goes quiet or the review nobody asked for, the next step may be an automation rather than a bigger website. Standard catalogue agents start from $349 to set up, then from $89 a month per agent where suitable. See the workflows and development status.
Where this stops being a website question.
"What does a website cost" is sometimes the wrong question, and it is worth checking before the money is spent. If your enquiries already arrive fine (here is how to test that), the website is not the bottleneck. What happens next is the problem: the call that rings out mid-job, the quote that goes quiet after you send it, the invoice nobody wants to ring about, the review you meant to ask for. Leads sit in a shared inbox nobody owns. No website price fixes any of that, and buying a bigger website because the last one did not help is how people end up paying twice.
That work is scoped against your tools and approval rules. Catalogue agents and practical workflows can help with the repeatable steps. Catalogue pricing starts from $349 to set up and from $89 a month per agent where suitable; the written quote confirms what can actually run. Agents that work by text message, missed-call text-back among them, start once our SMS service is live.
How to get a real number.
Run the free audit
Thirty weighted checks, live in your browser, free and with no card. It usually points at one rung of the ladder above, and occasionally it points at none of them, which is also worth knowing. Run it here.
Use the estimate builder
The form on our contact page asks what you are trying to achieve and puts a ballpark against it from the same figures published above. Anything it cannot price honestly, it says so and we quote it personally.
See the thing before you pay
Our Build-First Guarantee gives you a free working mockup of your website within 48 hours of the first conversation, and you pay nothing until you love it. Comparing a mockup with a quote is not a fair fight.
We work across South East Queensland from Brisbane, including Brisbane North, Brisbane South, Moreton Bay, Logan, the Redlands and bayside and the Gold Coast, up to the Sunshine Coast, and remotely across Australia.
Get the number for your job.
Send us the site you have now, or tell us you are starting from nothing. You get a straight recommendation and a price, including the times the smaller rung is the one that does the job.